Ubisoft CEO Yves Guillemot completely and utterly avoided a question about whether or not sales for Star Wars Outlaws have improved since launch.
In the company’s First-Half 2024-25 Earnings Figures report it revealed that Star Wars Outlaws “underperformed sales expectations” despite achieving “solid reviews.”
It went on to share that the company had implemented “changes to enhance game mechanics and overall polish.” It added, “Since launch, the team has delivered three Title Updates focused on quality of-life features and bug fixing, notably improvements in stealth mechanics, NPC AI and save features. This has produced initial tangible results, with a meaningful community sentiment improvement.”
Finally, the company said, “The most significant update yet will be released on November 21 with the fourth Title Update that will include further improvements to combat and stealth, and will launch alongside the release on Steam as well as the first story pack, Wild Card, with fan favorite Lando Calrissian from the original trilogy. This should engage a large audience during the holiday season and position the game as a strong long-term performer.”
During the company’s Earnings Conference Call an investor from BMO asked, “On Star Wars Outlaws, obviously, off to a slower start than you guys wanted, can you provide a little color into the sales curve there more recently? Have you guys started to see things pick up? Can you talk about any discounting you might be doing or strategies for discounting into the holiday period would be helpful?”
Guillemot responded, “On Outlaws what we can say is that the three title updates that we’ve delivered at the same time we’ve been observing substantial positive community sentiment improvement. The biggest update is still to come by November 21st. And it will come on the same day as the first big story pack and the launch for Steam. So we are putting ourselves in a position to have a must-play game that should address a mainstream audience for the busy season. Also to be a long-term seller.”
He added, “It has great quality and the team wanted to make sure that we will remove a few frictions. And then implement some gameplay mechanics that will certainly delight the players.”
Guillemot later stated, “Yes, we will be planning some promotional support throughout the busy season.”
Of note, he does not provide any color on the game’s sales curve whatsoever.
It is rumored that the game sold around 1 million copies in its first month since release.
Grant Taylor-Hill at Insider Gaming wrote, “We have secured a current sales figure from sources close to the game. At the time of writing, Star Wars Outlaws has just ticked over one million sales worldwide.”
However, the game has completely fallen off True Trophies’ Top 40 Most Popular PlayStation Games chart as well as True Achievements’ Top 40 Xbox Gameplay Chart.
Furthermore, Twitch Tracker notes that the game is only being streamed by an average of 32 channels in September down from its average of 194 in August. Most recently the average channel count has declined to 19. Along with the drop in channels, viewership has also plummeted. It went from an average of 8,468 viewers to 171.
Looking at peaks, the game hit a peak viewership of 117,554 on August 25. It has completely fallen off a cliff with peak viewership in October only hitting 206 viewers. The peak number of channels streaming the game peaked in September with 194, but has also fallen off a cliff in October to just 32.
While Guillemot is attempting to tout this game as a potential long-term seller, most of the data points available to the public do not appear to back up that assertion. It all honesty, this game might fail to top Star Wars: The Old Republic when it debuts on Steam.
Star Wars: The Old Republic had a 24-hour peak concurrent player count of 4,725 players. It’s peak concurrent players was a little over 4 years ago and hit 34,210 players.
What do you make of Guillemot completely evading the question?
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