Brad Pitt’s $300 million-plus Formula One movie reportedly sets a release date in IMAX. Recent reports leaked the astronomical price tag for Pitt’s race car dream-project, directed by Top Gun: Maverick’s Joseph Kosinski, and co-starring Javier Bardem, Kerry Condon, Tobias Menzies and Damson Idris. In the name of realism, producers spent some of Apple’s massive investment filming scenes during the 2023 British Grand Prix, with Pitt behind the wheel of a modified Formula Two car.
Audiences looking forward to Pitt’s super-expensive racing epic may now know when they can anticipate seeing the film in theaters, as the movie has reportedly set a June 27, 2025 release date in IMAX (via Collider).
Apple Needs A Huge IMAX Performance From Pitt’s Formula One Movie
![Split image of Brad Pitt and Lewis Hamilton racing in a Mercedes F1 car](https://static1.srcdn.com/wordpress/wp-content/uploads/2021/12/Brad-Pitt-Formula-One.jpg)
Apple is hoping for a big box-office haul when Pitt’s Formula One movie hits IMAX screens next June. The large-format experience is indeed becoming more popular all the time, with movies like Oppenheimer, Avatar: The Way of Water and Dune: Part Two greatly boosting their worldwide box office numbers through IMAX screenings.
Even with a huge IMAX haul, Pitt and Kosinski’s race car movie is unlikely to approach the final box office tally for Kosinski’s Top Gun: Maverick, which took in $1.493 billion in 2023. Indeed, spending $300 million on a racing film seems like a massive gamble, even with Kosinski and Pitt behind the wheel. The big selling point for Kosinski’s film is realism, as the director explained in a recent interview with The Wrap:
“It’s almost funny to me to see people who are so enamored with real photography. Younger people haven’t seen a lot of it. They’re so used to CGI (computer-generated images) being a tool of big movies that when you shoot something for real, it feels innovative. That’s exactly the approach for “Formula One”… to shoot at the real races and real cars and capture it. It’s going to be a huge challenge but an exciting one for me.”
Will the promise of realistically-rendered F1 action blown up to IMAX proportions be enough to deliver a blockbuster performance for Pitt, Kosinski and Apple’s $300-million-plus roll of the dice? Recent IMAX hits had much greater advantages. Oppenheimer rose on the tide of a name-brand director promising an overpowering visual experience. Dune: Part Two had the advantage of being sci-fi, a traditionally bankable genre. Avatar: The Way of Water enjoyed a built-in audience thanks to the massive success of the original movie. Pitt’s Formula One movie has none of those advantages, making it a much riskier play, especially at its budget.
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