KICKit World Festival launched in Inglewood, Calif. last Saturday (April 6) at 1500 Volume Studios, bringing street sports and street style to an interactive crowd. The family-friendly event debuted with learning experiences, live performances, and networking opportunities for all attendees.

The day portion of the affair was filled with games, giveaways from sportswear brand Ellesse, food, and free RISE-ABOVE Masterclasses led by special guests including WNBA player Essence Carson, radio personality and music industry professional DJ Hed, streetwear designer Desto Dubb, and musician and actor Jaden Smith. Additionally, Smith partnered with the festival organizers to bring his I Love You food truck, providing free meal for all school-aged children in attendance.

We are beyond thrilled to partner with Jaden Smith. Both our visions of how to inspire the next wave of visionaries perfectly align. KICKit World’s first annual festival promises an experience that transcends the ordinary, immersing attendees in a carnival of cultural exploration and high-octane entertainment,” detailed Thorsten D. Meier, Founder of KICKit World, in a press statement.

As the sunset over the concrete, the pickleball, skateboarding, and basketball wrapped up, and the party began. Performances from Christine Marie, Peter $un, Lakeyah, and LaRussell warmed up the audience before headlining rap artist Rich The Kid took the stage. Masked up and wearing all black, the 31-year-old rapper delivered fan-favorite tracks including “Plug Walk,” and “New Freezer.” The night closed with an energetic rendition of the chart-topping “CARNIVAL” collaboration where Rich The Kid joins Playboi Carti, Ty Dolla $ign, and Ye.

KICKitWorld Festival, which aims to redefine the essence of communal gatherings, is set to bring the party to Detroit next as part of a national tour.

Take a look inside KICKit World Festival below.

The first annual KICKit World festival took place in Inglewood, California on April 6, 2024. The event featured a variety of activities and panels, including live performances and masterclasses hosted by industry professionals, focusing on hip-hop and urban street culture. Multifaceted artist and humanitarian Jaden Smith brought his “I Love You” food truck to provide free meals to kids in need. The festival was held at a producer academy founded by Larrance Dopson. Masterclasses on music production, screenprinting, and environmental policy were hosted by Dopson, Desto Dubb and Smith. Smith stated the event aimed to showcase possibilities and foster creativity. The night concluded with a live performance by rapper Rich the Kid.